Wednesday, June 01, 2011
Wins Distributor of the Year for H&BN Business Middle East & Best partner Development Initiative award

Aptec Holdings, one of the largest technology distributors in the Middle East, Pakistan, Turkey & Africa, won 2 major awards at the APC Middle East Annual Distributor Conference held in Prague. Track Distribution won the Best Distributor of the Year for H&BN Business 2010 – 2011 & Aptec Distribution won the Best Partner development Initiative award as a Distributor. The Recognition comes for delivering on highest business growth, contribution to the APC brand and proactive channel development. 

Niket Raje, Product Manager - APC at Track Distribution said “I am glad that Track has been awarded the Best Distributor of the Year (H&BN Business)- 2011 by APC (Schneider Electric) in Middle East region. The accolade was the recognition of our contribution to the brand and proactive channel development taking over key frontline distributors in the category for the region. I want to thank all my partners for their incessant support which has enabled us to serve them better year after year”    


Shiboo Baby, Business Unit Manager – Networking at Aptec said “We would like to thank the APC team and our Partners for this award, we kept our focus clear for the last year working on three main points, enroll partners to the channel Partner program, increased the customer breadth on APC, support partners on building Enterprise and datacenter solutions be it pre or post deployment. I would like to thank our Partners who have worked with us over the years”