Sunday, December 26, 2010
Distributor concludes a successful Cisco SB event in Dubai.

Dubai, 26th Dec 2010:- Track Distribution, a part of Aptec Holdings Ltd, one of the region’s largest technology distributors covering Middle East, Pakistan, Turkey & Africa, ended its Cisco Small business event in Dubai on a high note. The event which was held on the 20th Dec 2010 at Grand Hyatt Hotel, Dubai saw more than 60 top resellers geared up and trained to sell Cisco small Business products & solutions.

Shailendra Sainani – Deputy GM, Track Distribution “Cisco Small Business Portfolio is not only a very strong proposition in the small businesses (sub 50 user) but is a fantastic portfolio of products at the edge/end point for Enterprise likes of End users (100 user +). Cisco UCS/SPA phones, Managed Switches, Surveillance & storage is an area where Cisco SB products would be value for money for any type of Business. I was impressed at the turn out of the Cisco Partners and other interested System Integrators, and the way the entire morning was laid out with very innovative way of addressing the needs of the Resellers.

The Group activity which gave the resellers an opportunity to make an apt solution for a requirement was very good and so was the Demonstration of Cisco UCS Proposition. Track has launched a very aggressive Promotion from 21stDecember till the end of the month, which gives an opportunity for the reseller to win some excellence benefits” added Sainani. Syed Sameer Ali, Product Manager -Cisco SB, Track Distribution said “We consider this as a unique platform to meet and greet both existing and new Cisco Small Business Resellers. This was an excellent opportunity to create awareness and educate the channel on Cisco SB, for them to provide their customers with a cost effective solutions without compromising on the quality. We will launch more similar Cisco Small Business events in other countries in next 3 months”